5:00pm - 8:00pm

Vendor Show & Networking [Evergreen Ballroom]

An evening to network with the Gensco Team, Trane, American Standard, Columbia Manufacturing, Wells Fargo, JB Warranties, BDR, SearchKings, Lace AI, and State Incentives!

7:00am - 8:00am

Breakfast [Grand Ballroom A-G]

8:00am - 8:15am

Welcome & Thank You

Chris Walters, Gensco CEO & Ryan Walters, Gensco President

8:15am - 9:15am

Gensco Update

Bret van den Heuvel, Gensco Senior Vice President of Equipment Sales

9:15am - 9:45am

Factory Update from Trane-American Standard

Trane Technologies Leadership

9:45am - 10:00am

Break

10:00am - 11:30am

"Never play it safe, play to win! How to build a culture of innovation"

Keynote Speaker, Greg Hoffman, former Nike Chief Marketing Officer

11:30am - 12:30pm

Lunch

12:30pm - 3:30pm

Breakout Rotations [Evergreen Ballroom A-G]

Option 1

BDR Growth Planning Workshop, BDR Trainer (3 hrs w/ breaks)

Option 2

Winning the Customers Who Ask ChatGPT First

Nir Kushnir, SearchKings Chief Revenue Office & Lorne Sederoff, SearchKings VP of Channel Partnerships (50 min)

Contractor Education Series: Reading your Financial Numbers

Olen Storaasli, Gensco Chief Financial Officer (50 min)

Side Discharge Heat Pump Product Update

Ryan Goodwin, Trane Technologies Senior Product Manager & David Myers, Trane Technologies Regional Manager (50 min)

Gensco Tech Services Update

Aaron Larson, Gensco Tech Services Manager & David Woodworth, Gensco Field Service Representative (50 min)

5:00 pm - 6:00pm

Cocktail Hour [Grand Ballroom Prefunction]

6:00pm - 8:00pm

Dinner & Awards [Grand Ballroom]

8:00pm - 10:00pm

DJ & Dancing [Grand Ballroom]